Are You Goo Goo For Gaga?
Not a day goes by that I don’t hear something about Lady Gaga. Recently she passed out more than once on stage. Being jet lagged was the reason she gave on an Australian radio show and she stated “I’d rather die on stage than walk off because I was going to pass out”. Lady Gaga also has Donny Osmond up in arms this week denouncing her latest video with Beyonce for the song Telephone. He’s “upset as a parent” at the “profanity, sexual exploitation, nudity and graphic violence” in the video. Lady Gaga just made internet history and set a record. Three of her videos posted online, Poker Face, Bad Romance and Just Dance, have received a combined one billion views. She is extremely savvy when it comes to marketing and is a media sensation.
In January Lady Gaga was appointed Creative Director for a specialty line of Polaroid Imaging Products to help rejuvenate the brand. She also designed her own line of headphones, Heartbeats by Lady Gaga, as part of the Beats by Dr. Dre line. The most recent collaboration rumor floating around is that she is in talks with London-based label Linda Farrow to launch a line of sunglasses. Her brand is only going to grow even more. Do you think her ubiquity is overkill and will ultimately have an expiration date or are you goo goo for Gaga?
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